5 Ways to Remove Bad Google Reviews

5 Ways to Remove Bad Google Reviews

Nowadays, thanks to the internet and mobile technology, a lot of information is just a click away. In this flood of information, many people use reviews and feedbacks as references. When you are making purchases or thinking about dining options, or even applying for a job, you rely on other people’s reviews. A research suggests that 88% of people rely on reviews before they make action upon their thought. However, there are maleficent people who write reviews to complain about a little thing or even outright exploit the reviews.

Beauty supplies are not immune to them. When customers fail to find something they looked for or are not happy about the customer service, they can exaggerate what happened to them in order to hurt the business.

Consumers have certain rights to reviews. For example, only those who wrote the reviews can delete them. There are commercial services that help you take down reviews on Google or other web platforms when a false or bad faith review damages your business, but your first step to remove a review should be to contact the reviewer to encourage a voluntary removal. Even thinking about talking to bad faith reviewers, you would feel hard to control your temper. However, like the saying “the slower you go, the farther you will be,” you should keep your calm and set your mind firmly on the goal of removing the false review. Based on the followings, you should be able to correct erroneous reviews or permanently take down false reviews.

First of all, you must not panic. When you see a bad faith review, your heart rate goes up and you would feel like confronting them. However, you should calm your nerve down by paying attention to other matters or doing other things first. If you act on your impulse, you may get into legal fights or lawsuits with the reviewer.

Second, you must verify that the review was written by a real customer. Sometimes, reviews can be written by your competitors, a complete stranger, or even spam bots. You need to confirm that it was left by a real customer who used your service, and then you should move on to next steps. Otherwise, you might rather get sued. You can use a Google service to verify a review, which would reveal whether it was written by a customer or some other person. You can follow the steps below.

Fourthly, you can bury the bad reviews with a ton of good reviews. If there are a lot more good reviews, people no longer care about a few bad ones. Ask your customers to provide feedback on review sites for improvement of services. You can reward the customers who left good reviews with promotions and services at your discretion.

Lastly, you can fill out a Google form for a legal removal request, which should be your last resort.

Google automatically removes the reviews that were reported as inappropriate or flagged. Both companies only remove reviews that violate the terms or use or content guidelines.

If you are a victim of a false or bad faith review, you should actively find ways through the guideline above to redress those harmful reviews.

Google automatically removes the reviews that were reported as inappropriate or flagged. Both companies only remove reviews that violate the terms or use or content guidelines.

If you are a victim of a false or bad faith review, you should actively find ways through the guideline above to redress those harmful reviews

Marketing BY BNB MAGAZINE
BNB Magazine JAN 2020 ©bnbmag.com