Trends start at your fingertips
Press on nail collections to watch this year
Press on nails not only saves your time and money but also comes in a variety of designs and styles, allowing you to get a salon look without having to actually go to a nail salon. According to a report on the global press on nails market, the press on nails market is expected to keep growing in 2024. With the ever-growing interest in environmentally friendly and sustainable products, consumer interest in reusable press on nails is on the rise. In this issue, we focus on the latest design trends and products that you can sell in your beauty supply.
Google Trends data for “press on nails” over the past 5 years
Simple nude colors are a popular design choice for minimalists. Color options include translucent nude, nude ombré, and baby pink, and short almond and square shapes are very popular. Notable among the new products was KISS’s SALON X-TEND, featuring a new technology that uses mini LED lights to improve adhesion and durability, making it easy to create salon-quality nail art at home.
Chrome nails have been on trend for two years in a row. This year, a pearlescent chrome look with a subtle shine is the buzz. Suitable for all lengths and shapes, popular styles include glazed donut style in simple French design with pearls, single-color chrome, and textured chrome accents.
French nails have long been one of the most popular designs. With the recent popularity of the “Quiet Luxury” trend, this year’s French nails are shorter and simpler than before. Try out different textures and colors and add your personality.
It’s also known as magnetic, cat eyes, among others. While each term refers to a different texture, they all incorporate a gradient of two or more colors in design. In particular, the cat-eye trend that has been popular since last year is succeeded by the design using magnetic powder, creating an ethereal and mysterious feeling reminiscent of the Milky Way.
Recreating the fashions of the early 2000s, the Y2K style is expected to continue to drive trends in 2024. Y2K nail designs typically include hearts, stars, bows, flowers, pearls, and 3D designs. Inspired by Japanese Kawaii Culture, this trend is all about girlish cuteness, and the use of rhinestones, studs, glitter, stickers, and other embellishments make it one of the most glamorous designs of the year.
Swirl, checkmate, and flame designs are popular, and you can create your own personalized style by designing irregular patterns on individual fingers.
