This Spring, Lovely Coquette Style

The Coquette style continues to lead the fashion scene. Content creator Lacey Tanner describes the coquette aesthetic as “exaggerated femininity, delicacy, and nostalgia.” Derived from the French word “coquette,” meaning “a seductive woman,” this style is characterized by a charming, romantic, and subtly playful atmosphere. It often features pastel tones in pink and white, with soft and delicate materials such as lace and silk, as well as ribbons and pearl details, evoking a romantic and dreamlike mood.

©Instagram@chazlyn_yvonne

©Instagram@__jennypark__

Key Points of the Coquette Style

Ribbons & Frills

At the heart of the coquette style is the bold embrace of ribbons and frills. Particularly, headbands with ribbons or delicate neckline embellishments effortlessly create a sweet, charming atmosphere.

Color Palette

Soft, bright colors like pink, white, and cream dominate the coquette palette. These hues amplify the feminine vibe while completing a clean, elegant image.

Romantic Fabrics

Lace, satin, chiffon, and other lightweight, delicate fabrics are often used. With their inherent qualities, these materials effortlessly shape graceful silhouettes while exuding a luxurious ambiance.

Classic Style Accessories

Classic accessories like pearl necklaces and earrings are often featured. These details accentuate femininity while enhancing the look with a touch of timeless elegance.

Coquette Style: Capturing Girlish Sensibility

©Netflix “Queen Charlotte-A Bridgerton Story”

The popularity of the coquette style can be largely attributed to the influence of Netflix’s hit series Bridgerton. Set in the early 19th century Regency era, the show is renowned for its feminine dresses and delicate accessories. The Bridgerton style, with its signature details like frills, ribbons, and pearls, naturally aligns with the coquette aesthetic, inspiring many to incorporate this nostalgic romantic sensibility into their own style.

Especially among Gen Z, there’s a trend of embracing the coquette style through lace socks, Mary-Jane shoes, and blouses adorned with ribbons, allowing them to freely indulge in feminine fashion. Transcending mere nostalgia and blending with modern sensibilities, this coquette style has sparked explosive reactions on social media.

Capturing the Coquette Style

The essence of the coquette style undoubtedly begins with ribbons. By incorporating ribbon hairpins and pearl necklaces, one can achieve an elegant look without going overboard. For clients seeking the coquette aesthetic, recommend items that feature ribbons and pearls. Pieces made from frills, satin, or lace in soft shades of pink, white, or cream are also great suggestions.

We’re showcasing coquette-inspired items that garnered significant attention and sales on Amazon last month, receiving widespread acclaim from consumers.

Double Layer Pink Satin Bonnet ($13.99)
40K+ sold in the past month

Girly Pink Bow Pop Grip ($11.99)
500+ sold in the past month

Pink Bling Glossy Press-on Nails ($8.56)
4K+ sold in the past month

Pink Ribbon Hand Mirror ($13.99)
50+ sold in the past month

Silky Satin Hair Bows Clip ($6.99)
1K+ sold in the past month