Popular Items to Boost Your Beauty Supply Sales
Beauty supply stores are retail businesses with a lot of potential. The business is easier to attract regulars than a chain store, and you can expand your offerings without being constrained by corporate policies. Finding items that are trending and placing them in the right places will not only help you increase your sales, but it will also improve your store’s image by giving the impression that you’re staying on top of the trend.
1. Lip stain instead of lipstick
According to Google Trends data, lip stain is a makeup product that has been steadily increasing in popularity since 2022, with 60,000 searches per month. They are lighter than traditional lipsticks, last longer, and give you a more natural-looking color. They’re already available from most cosmetics companies and can be found in many beauty supply stores, but when you’re procuring them, you can place more weight on lip stains and stock up on a variety of colors.
Lip stain by Absolute New York 사진 출처: absolutenewyork.com
2. Pet toys or accessories
The pet toy market is an $8.1 billion market that has seen explosive growth in the first half of 2023, and the search term “pet toy” continues to grow with an average of 210,000 monthly searches. As the number of households with pets continues to grow, sales are likely to rise in coming years. You can consider carrying pet toys and accessories together.
Zeaxuie 23 Pack Luxury Dog Chew Toys for Puppy
Pet toys for sale on Amazon. A variety of accessories can also be sold with toys.
Photo credit: Amazon.com
3. Tumblers
More and more people are going green and making healthy lifestyle choices. As a result, tumblers for camping, hiking, traveling, working out, or everyday use are expected to grow at an annual rate of 9.1% through 2027. Today, people search “tumblr” more than 5 million times a month. Should you add a tumbler product to your lineup? Pay attention to the design and functionality of tumblers.
Tumblers for sale on Amazon. You should look for products that are attractively designed and made durable.
Photo credit: Amazon.com
4. Scented candles and diffusers
Scented candles are used to cozy up indoors in the winter or to mask unpleasant odors. However, in recent years, it grew alongside the focus on mental and spiritual well being. It’s a family of products with steady rather than radical growth in individual spending. In addition to scented candles, sales of diffusers have been steadily increasing.
Scented candles and diffusers for sale on Amazon
Photo credit: Amazon.com
5. Greeting cards
People often purchase cards to send simple messages, such as “happy birthday” or “get well”. As cards usually cost upwards of $4 nowadays, people may have budget concerns while purchasing them. What would happen if you have a section full of affordable cards costing as little as $1? One of the best-selling products at dollar stores is known to be greeting cards.
Photo credit: Dollar Tree
6. Sports & fitness products
With the global trend of staying healthy, fitness equipment and accessories are a growing industry worth $30 billion. Yoga mats, workout leggings, and sports bras are great items to carry in your beauty supply. Leggings, in particular, can be worn both during workouts as well as daily activities, so having quality products will certainly help boost your sales.
The must-have for home workouts and yoga classes is a yoga mat.
Photo credit: Amazon.com
Leggings are typically designed for workouts but often used for everyday wear.
Photo credit: dodo Inc
7. Smartphone accessories
About 86.11% of the world’s population owns a smartphone, and the global mobile phone accessories market is expected to reach $413.2 billion by 2030. From smartphone cases to durable screen protectors, selling smartphone accessories in beauty supply stores is a great way to increase revenue. It’s also a good idea to dedicate a section of your store to smartphone accessories.
You can find unique and personalized smartphone accessories at www.shopmissa.com. Products that are both practical and aesthetically pleasing are popular.
