2H 2023 Wig Trend: Return to Glamour
‘Clean girl’ and ‘natural hair’ trends have stolen the thunder from glamorous styles ever since the pandemic. This year, the release of a new movie, Barbies, has brought the glamorous and daring styles back. Let’s take a look at the styles of trendsetters including stylists, celebs, and influencers and predict the wig trend for the second half.
Deep wave lace frontal wig
This year’s trend is to modify deep wave lace frontal wigs into various styles. A claw clip can be used to boost the upper hair volume in half-up half-down style, and another popular choice is space buns hairdo with the top hair tied and hanging on sides.
- Lace front wigs are made to space buns style. Source: @dilsdivinebeauty
- Styled with Lace Front Deluxe – Secora by Outre. Source: @monae.bee
- Claw clip half up half down style Source: @geetahair_official
Barbiecore
Barbiecore is indisputably this year’s top trend. If something goes well with Barbiecore, it does not have to be in pink to be widely popular. You can also sell barbiecore hair accessories bundled with other items. For the upcoming Halloween, you’d better start stocking up Barbie wigs and accessories.
- Styled with VICE 16, 613 pink colors by Sensationnel. Source: @msprettyhustler
- Styled with Organique Breezy Wave 3pcs (18″, 20″, and 22″) by Shake-n-go. Source: @benzy._s
- TTRosemary glueless lace front by BOBBI BOSS worn by model Paisley. @msprettyhustler
- Barbie styles by rappers Ice Spice and Nicki Minaj who sang Barbie World for the new Barbie movie. Source: Billboard
Balayage color
Balayage colors appear a single solid color overall but in detail they feature subtle tonal difference from strand to strand. Sleek gradation and hair texture combine to bring about a natural-looking effect. In addition to wigs, braids in balayage colors are also on trend.
- Source @wigdealer
- Styled with king tips ocean wave in color #4 by BOBBI BOSS. Source: @tyffaniee__
Mullet style
Once popular among the Caucasian women, Black women are embracing mullet style using lace front wigs and quick weaving technique. Short and masculine looks can be balanced with long and feminine flow for a great look.
- Nicki Minaj wore a pink mullet wig created by celeb hairstylist Dionte Gray. Source: @nickminaj
- Famous for her gender-neutral style, Teyana Taylor shows off her mullet style. Source: Yahoo Sports
- Mullet hairdos styled with quick weave Source @iamkathy.j
Colorful wigs
Colorful wigs are everywhere. You should make coloring products designed for wigs available in various types and colors. Wig designers who are leading the trend make bold and interesting attempts at wig coloring including designs and patterns drawn with air brushes.
- Styled by ATL Hairstylist TheCrazedEffect. Source: @Fredfilmedit
- Cardi B wears a wig in a colorful design. Source: @tokyo stylez
- Styled with Outre Color Bomb lace front wig. Source: @bodiedbykeira
Fringe bangs
Some try DIY fringe bangs at home after watching tutorials, but quite a few of them report back with awkwardly short bangs, sadly ruining a perfectly good full wig. For people who are reluctant to make bangs on their own, you can recommend wigs pre-styled with bangs.
- Rapper Megan Thee Stallion who loves Japanese animation wears a style inspired by Sakuna character of Jujutsu Kaisen. As many Americans start to follow Japanese animation, Anime Core is a thing now. Source: @kellonderyck
- Source: @hjweavebeautyhairus2
- Bang style completed with a Shake-n-go brand Legacy product. Source @prettiefaceproductions
- Rapper Flo Milli’s new album image features a full bang style created by celeb hair stylist Tokyo Stylez. @flomillishit