Easter Specials – Don’t Miss Out!
Drive more foot traffic to your store with exciting events
This year, Easter falls on April 20, presenting the perfect opportunity to attract customers by not only offering discounts but also hosting engaging activities. Here are some exciting Easter event ideas to enhance customer satisfaction, create a festive atmosphere, and boost sales! 🐣🐰
1. Easter basket beauty sets
- Sell beauty products packaged in Easter baskets.
- Design the baskets with a pastel theme to embrace the spring season (e.g., floral-scented body care sets or spring-colored nail polish sets).
- Offer a discount on the baskets (e.g., 20% off the regular price of the bundled items).
©Etsy@Sonigiftbaskets
2. Easter Egg Surprise Discount
- Hide plastic Easter eggs containing surprise coupons throughout your store.
- At checkout, customers can open an egg to reveal a random discount (e.g., 10%, 15%, or a rare 50% off).
- Create urgency by making it a limited-time offer to drive more sales.
©PrintingTheMoon
3. Complimentary Gifts
- Provide a complimentary Easter-themed beauty product with purchases over a certain amount (e.g., a pastel eyeshadow palette or spring-scented body butter).
- Offer the excitement of “lucky shopping bags” filled with surprise gifts for qualifying purchases. Each bag may contain a variety of beauty items, such as mini cosmetics, hair accessories, face masks, and more.
©Lia Griffith
4. Limited-time deals
- Offer exclusive discounts on popular beauty products during Easter weekend (24–48 hours), such as lip gloss, haircare products, and more.
- Display a sign at the store entrance with a compelling message, like “Limited time – up to 30% off! Act now!”
- Create urgency with phrases like “Hurry! This limited-time sale ends Sunday!”
5. “Golden Egg” lucky draw event
- Host a “Golden Egg” lucky draw for customers who spend a certain amount in-store (e.g., $30 or more).
- Each golden egg contains a special reward, such as:
✔️ A free product (e.g., a popular lipstick or small hair treatment)
✔️ An additional discount coupon (e.g., 20% off your next purchase)
✔️ A special gift (e.g., a mask pack set or mini perfume) - Promote the event with simple yet impactful messaging: “Find the golden egg! Spend $30 or more to enter the lucky draw and win!”
